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Motivation, Personal Neon Howe Motivation, Personal Neon Howe

Stop and Smell the Roses

Wow, the first month of 2023 has already flown by and I feel like I’m just waking up to the new year! With this time of the year always feeling like the time to “start something new”, it can seem stressful as we start and possibly stop that something. Yesterday realizing that the month was wrapping up, I got a little nostalgic and went over some old photos. Kind of like a walk down memory lane.

Back in 2019 I decided to do a 365 day selfie photo project. The hope of it then was to put in the time and practice needed to perfect my craft. Thinking about the day to day moments, I can’t remember a time throughout that process where I felt that “leveled up” feeling. Much like one would get in a video game. I thought, maybe I could mix some outtake images with what was used to create a video of the progression. I must say, watching the images fly by and seeing some of the incremental images taken to get to “that one shot” was fun. Check it out here:

Watching this reminded me that progress towards any goal takes work. We will have to experiment and fail along the way in order to get to the next step. Sometimes we reach the next step only to fall back down a few. Regardless of the back and forth though, it’s a journey and we have to remember it’s our own journey. Comparing ourselves to others doesn’t help level us up any faster. In fact it may make us go crazy LOL. Seeing one’s own progress from a day-to-day perspective, it may seem non-existent. Pulling back the view though from a longer lens, might just show that a lot of progress had been made and at that point, we should celebrate our personal growth!

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Community Spotlight Neon Howe Community Spotlight Neon Howe

Community Spotlight: Jessica Chang Irish

Welcome to the first entry of my Community Spotlight project! The goal of this project is to connect with local business owners, learn how they are connected here, what services they offer and what they love about being here.

I recall when I was first looking to move out to Modesto, California and googled the city, a lot of what was posted suggested staying far away! Thankfully, we had an open mind, visited the city and learned there was a lot of benefits to being here. It’s easy to get blinded by the negativity of things and really I wanted to shine a light on the people who help to bring positive things to the community and surrounding areas.

Without further ado, meet Jessica Chang Irish!

Jessica, runs her own consulting business, Jessica Chang Consulting, where she helps others become more confident in their communication skills. You’ll find her on YouTube, Facebook, Instagram and LinkedIn, sharing valuable nuggets of information to help one become a better presenter (in person or on camera), networking ninja, public speaker, interviewer and so much more! If you’ve ever found yourself fumbling for what words to say, wanting to ace a job interview, become a better public speaker, be sure to reach out to her!

We recently spent time together at her studio, where she broadcasts her presentations, and got to learn more about her and what she loves about the Central Valley.

Q: What brought you to the valley?

A: I moved from San Francisco to Turlock in 2011 to be with my then-boyfriend-now-husband. I'm glad I made that life-altering decision! We now have a 3-year-old son, a mini-weiner dog, and a beautiful home together.

Q: What are some of your favorite things to do in the area?

A: I love going to the Turlock Certified Farmers Market in downtown Turlock on Saturday mornings. The energy is vibrant and it's so fun to bump into friends in the community to catch up and see how much our kids have grown. And the products are delicious and diverse - from cookies to soaps and candles and, of course, fresh fruits and vegetables.

I also love going to the hip hop cardio class every Thursday evening at Alegria Performing Arts Academy in downtown Turlock. Hip hop dance and music (especially from the 90s) invigorate me, so the class is a perfect outlet for me to have fun, exercise and destress.

Q: Favorite places to eat?

A: La Mo in Turlock, Concetta in Modesto, Fina in Ripon

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Corporate, Headshots Neon Howe Corporate, Headshots Neon Howe

Part 2: A Day With Gallo Center for the Arts

Last look, we had gone through the process of capturing environmental portraits of the Gallo Center for the Arts team. Today we’ll cover a little bit of the process I used to capture their headshots. When capturing corporate headshots, my goal is to capture a clean consistent look for all individuals of the group. Something that can throw a curve ball for people are individuals with glasses. Certain lighting setups do not lend themselves well when photographing someone with glasses, as the lights will reflect from their lenses. As well, one does not want to have different lighting setups, as that breaks away from the goal of getting consistent looks.

For these headshots I opted for a large umbrella as my main light, positioned camera right and slightly in front of the subjects. Behind camera is a strobe that is bouncing light into a v-flat wall, working as my fill. On camera left is a white v-flat that will bounce light back onto the subject, to lighten up the shadow side of the face some. Lastly right in front of the subject is an additional white foam board to help bounce light under the chin.

Light diagram layout of setup.

The back light would require a little height adjustment for those with glasses in order to not get any reflection bouncing back. That and a little play on head tilt, ensured very little glare on the lenses.

This look steps away from the typical wrapped light look of most headshots and gives a little dimension to the image with the addition of some light shadowing. Which for a theater group, I think works really well. Let me know what you think about the setup or final images in the comments below.

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Corporate, Headshots Neon Howe Corporate, Headshots Neon Howe

Part 1: A Day With Gallo Center for the Arts

I recently had the chance to work with the team over at Gallo Center for the Arts, which was such an exciting opportunity for me. In collaborating with Doug, who is their Director of Marketing & Public Relations, we came up with the idea to capture some environmental shots of the team as well as the standard headshots. With everything planned, the next step was for me to figure out how to best capture everyone in the Mary Stuart Rogers theater space. I typically work from my studio, where I’ve got things fairly dialed in for my style of shooting, so going on location presents a new set of challenges, though nothing I couldn’t meet head on.

In working to capture an environmental shot that helped to highlight the person and the theater space, the main challenge was, how to light the environment? I wanted to keep the space low lit, to give the feeling like whoever I was photographing was the star of the stage. So the first thing I did was work find a good base layer to serve as my plate shot. You can see in the following images, as I bring in lights to illuminate the subjects and then add additional lights to illuminate the lower section of the seating and finally the plate shot.

With everything dialed in, it was go time! You can see the final results below.

I just love how the environmental shots came out with the interplay of the theater, the canvas to break up the scene a little bit and the subject. What challenges have you faced while out on location? How did you work to get the shot while working in those spaces? Check back in for the second half where we go over the more formal headshots.

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